• Design process

    Final illustrations

    Throughout the entirety of the design process, as a group, we knew we wanted to include illustrations, to add a sense of joy and also just liven up the design of the page, to make, it seem less text heavy, we felt this was most important on the about us…

  • Weekly debrief

    week 25

    This week, our focus was on creating high-fidelity designs for all our pages. Unfortunately, one of our group members tested positive for covid, which made group work a bit challenging. To help her out, we took on some of her workload while she recovered. During the high-fidelity design phase, I…

  • Weekly debrief

    Easter break

    Over the Easter break, we decided it was important to take some time off before the final term’s intensity set in. However, we still wanted to do some work to ensure we’d be in a good position when we returned. Each of us created a to-do list outlining what we…

  • Design process

    Illustrations

    Here are my initial illustrations for the design concepts we had in mind, created using Procreate on my iPad Pro. At first, they seemed to fit well with our design theme, giving it a cohesive look. However, we soon realised they didn’t quite align with the new style Virgin Wines…

  • Design process

    Research process

    During the research phase, Ellana and I concentrated on the “About Us” page. To ensure an even workload, we divided the tasks equally—I took on the desktop analysis, while Ellana focused on the mobile side. This included user flows, heuristic evaluations, competitor analyses, and user testing. This approach worked well…

  • Weekly debrief

    week 24

    This week, I worked on refining our new designs to spark some inspiration for a new project. On Monday, we had a meeting with Graham and Emily from Virgin Wines, where we presented our wireframes and mid-fidelity concepts to get their feedback. They gave us constructive criticism and suggestions for…

  • Weekly debrief

    week 23

    The week following the Easter break was quite intense, as we focused on refining our designs and sharing feedback with each other to improve our work as much as possible. In my designed pages, I aimed to keep the content from the original “About Us” page, since our team agreed…

  • wireframes

    About us – desktop & mobile

    I was tasked with designing the “About Us” page because I had already researched it. Our goal was to avoid a blocky, text-heavy look, so I focused on a more fun and open design to engage visitors. After receiving feedback, I decided I wanted to redesign again in a completely…

  • Weekly debrief

    Week 22

    In the second week of our project, we continued working on our research board, diving deeper into the data to gather as much information as possible. Towards the end of the week, I began designing some preliminary wireframes for each page to prepare for the following week when we planned…