After analyzing user flows, Don Norman’s 7 Design Principles, conducting site mapping, and heuristic markup, I gained a comprehensive understanding of the elements that required redesign due to identified issues. I initiated a mind map, highlighting problematic areas and outlining improvements to the website. The first aspect I addressed was…
This task brought to my attention the numerous issues present on the website. Identifying ‘green’ (good design choices) was challenging because most of the design elements appeared outdated and ineffective. First, I captured screenshots of the five different landing pages accessible through the navigation bar and outlined two possible user…
For this task, I utilized my previous work from project two to assist me, as I needed a refresher on the distinctions between the 7 design principles. I referred to both the Oliver Bonas project and revisited the project brief to reinforce my understanding. In conclusion, this task significantly enhanced…
During weeks 4 and 5, I made the decision to revisit and revamp my project 2 because I wasn’t satisfied with its initial outcome. I wanted to challenge myself further and enhance the project. To achieve this, I embarked on research and analysis of ‘CraftandCreate,’ an online arts and crafts…
Completing the usability tests provided valuable insights into what users found problematic and less user-friendly about the website. This feedback gave me a clear understanding of the necessary improvements to enhance the website’s usability and navigation. One significant issue identified was the excessive options in the drop-down menu, which led…
Following the Evaluate and Iterate project and the completion of usability tests, I began formulating design recommendations for the website creators to enhance their site. While I already had some ideas about improvements before the tests, the results further solidified my concerns. A significant issue was the categorization of products…
In this project, we delved into usability testing for the Oliver Bonas website. Although the site is visually appealing, I uncovered certain issues with the dropdown menus and the way products were categorized. For instance, when searching for ‘lavender bath salts,’ it would make sense to find them under ‘bath…
A sitemap serves as a “blueprint for your website, aiding search engines in discovering, crawling, and indexing all of your site’s content.” Heuristic markup is a technique employed by UX professionals to evaluate their intuitive responses as they engage with a product experience from the perspective of their target audience.…
This process deepened my understanding of website analysis and the considerations for designing my own website. It revealed the intricate details that often go unnoticed and highlighted the comprehensive nature of web design.
In this part of the project, I created user flow diagrams for two distinct types of websites: one for a product-selling website and the other for an experience-selling website. For the product website, I selected Oliver Bonas, primarily because it’s a well-designed website with a coherent look and feel. However,…