• Design for Good - Project 4

    Value Proposition Canvas

    This was a fairly complex process for me. My navigation was a little complicated because the instructions on how to approach it weren’t very clear. I used the examples that were given to me to help me understand and direct the creation of my work in the absence of explicit…

  • Design for Good - Project 4

    Personas

    This task presented a bit of a challenge for me, given my unfamiliarity with creating personas. It became a valuable learning experience as I embarked on the process. I initiated by crafting three provisional personas, jotting down my initial impressions of the potential app’s target audience and envisioning their lifestyles.…

  • Design for Good - Project 4

    Expert Interview

    In this stage of the project, after thoughtful consideration, I decided to interview Dr Jeremy Lanfear, who also happens to be my dad. I chose him because he pursued a career in biology, with a particular focus on the environmental aspects of his work. Additionally, he holds a degree in…

  • Design for Good - Project 4

    User Interviews

    In my user interviews with my Mum, Emily, Max, Saalihah, and James, their insights were crucial for developing personas and the value proposition canvas. These interviews significantly shaped my understanding of what my app should address and focus on in terms of user desires and needs, particularly in areas where…

  • Design for Good - Project 4

    Problem Statements

    In this project, the task was to create a problem statement, defining the issue for study and guiding the design and development of our apps. I began by drafting problem statements for various app ideas derived from my initial mind map. These drafts aimed to present the issues in an…

  • Design for Good - Project 4

    Competitor review

    After drafting several problem statements, I proceeded to conduct competitor reviews. Initially focusing on the idea of a food donation reward scheme app, I completed five competitor reviews for this concept. However, subsequent statistical research revealed a prevalent issue of people not adjusting recipes to the correct number of servings,…

  • Design for Good - Project 4

    Statistical Research

    After initiating the project with idea generation, I opted to commence with statistical research, deeming it crucial in pinpointing a problem within the topic. I began by conducting simple searches on Statista, gaining insights and statistics released in 2017 about household waste categories from 2007 to 2015, distinguishing between unavoidable,…

  • Design for Good - Project 4

    Initial ideas for Design for Good

    Embarking on this project with limited sustainability knowledge, I delved into the UN’s 17 sustainability principles. Points such as climate action, life below water, sustainable cities, and others sparked my interest, initiating preliminary app ideas to contribute to sustainability. Navigating the challenge of devising unique ideas within a landscape of…