Today was the very first lesson of our second year, and we began by writing down various features that we both love and hate about current design systems. We worked together to list off these reasons, with different apple features mainly being favored.
This makes it very clear that apple are one of the few brands that manages friction very well, and solves problems with ease and relatively quickly – probably why they put out so many updates!

What we thought…
A site not being easily navigated
When a site changes its style and we can’t find things
Slow loading times
Apple updates that we didn’t ask for
An action requires too many steps
The website doesn’t take us back to where we started after a flow
Too much to filter through
Airplay
Sharing screens on Netflix (bluetooth)
Find my Iphone
Wifi Password Share
Live Notifications
Apple Wallet
