Month: May 2024

After completing our heuristics and competitor research, we had a plethora of questions for Virgin Wines. Fortunately, Jay, Graham, and Chelsea were able to answer a few of them, but we had to send the questions in beforehand. Because of this, our team came together to conduct another live post-it note session, as we thoroughly…

Competitor Research After completing our heuristics, we moved on to competitor research. This is probably my weakest skill at this moment in the project. For previous projects, I feel my competitor research has always been lacking. I expressed this to my team, and after a small group meeting, we decided that I would focus on…

For the sake of clarity, part of week two will be covered in this post, as our heuristics ran over into week two. There will still be a week 2 recap as we move onto competitive research and other tasks, but some heuristic tasks that happened in week 2 will be discussed here. Getting Started…