{"id":232,"date":"2023-11-03T17:24:51","date_gmt":"2023-11-03T17:24:51","guid":{"rendered":"https:\/\/www.nua-ux.design\/lizzy-lanfear\/blog\/?p=232"},"modified":"2023-11-03T17:25:34","modified_gmt":"2023-11-03T17:25:34","slug":"goal-oriented-behaviour-2-craftandcreate","status":"publish","type":"post","link":"https:\/\/www.nua-ux.design\/lizzy-lanfear\/blog\/entire-project-2a\/project-2a\/goal-oriented-behaviour-2-craftandcreate\/","title":{"rendered":"Goal oriented behaviour 2 &#8211; CraftandCreate"},"content":{"rendered":"\n<p>During weeks 4 and 5, I made the decision to revisit and revamp my project 2 because I wasn&#8217;t satisfied with its initial outcome. I wanted to challenge myself further and enhance the project. To achieve this, I embarked on research and analysis of &#8216;CraftandCreate,&#8217; an online arts and crafts store that offers a range of products, from paints to felting equipment.<\/p>\n\n\n\n<p>The process of dissecting and analyzing the user flow of a website allows you to deeply understand the elements you would want to incorporate into your own website and areas that require improvement. Despite the added workload from revisiting project 2, I don&#8217;t consider it time wasted, as it provides me with more learning opportunities and the chance to discover new insights.<\/p>\n\n\n\n<p>I selected &#8216;CraftandCreate&#8217; for my analysis because my research indicated that over 55% of users found the website difficult to use and comprehend. Consequently, I decided to investigate this issue personally. As per the project&#8217;s instructions, I began by creating a user flow that represented one possible route a user might take when attempting to make a purchase, specifically for needle felting.<\/p>\n\n\n\n<p>I documented the journey, starting from the homepage and concluding at the payment and checkout section. Throughout the process, I captured screenshots of each step I took to reach the final destination. To ensure clarity, I added captions to each section, explaining what the user would experience during each step. Below is an image of the user flow I created using Miro.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"987\" height=\"1024\" src=\"https:\/\/www.nua-ux.design\/lizzy-lanfear\/blog\/wp-content\/uploads\/2023\/11\/Image-03-11-2023-at-17.22-987x1024.jpeg\" alt=\"\" class=\"wp-image-234\" srcset=\"https:\/\/www.nua-ux.design\/lizzy-lanfear\/blog\/wp-content\/uploads\/2023\/11\/Image-03-11-2023-at-17.22-987x1024.jpeg 987w, https:\/\/www.nua-ux.design\/lizzy-lanfear\/blog\/wp-content\/uploads\/2023\/11\/Image-03-11-2023-at-17.22-289x300.jpeg 289w, https:\/\/www.nua-ux.design\/lizzy-lanfear\/blog\/wp-content\/uploads\/2023\/11\/Image-03-11-2023-at-17.22-768x797.jpeg 768w, https:\/\/www.nua-ux.design\/lizzy-lanfear\/blog\/wp-content\/uploads\/2023\/11\/Image-03-11-2023-at-17.22-1140x1183.jpeg 1140w, https:\/\/www.nua-ux.design\/lizzy-lanfear\/blog\/wp-content\/uploads\/2023\/11\/Image-03-11-2023-at-17.22.jpeg 1172w\" sizes=\"(max-width: 987px) 100vw, 987px\" \/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>During weeks 4 and 5, I made the decision to revisit and revamp my project 2 because I wasn&#8217;t satisfied with its initial outcome. I wanted to challenge myself further and enhance the project. To achieve this, I embarked on research and analysis of &#8216;CraftandCreate,&#8217; an online arts and crafts store that offers a range of products, from paints to felting equipment. The process of dissecting and analyzing the user flow of a website allows you to deeply understand the elements you would want to incorporate into your own website and areas that require improvement. Despite the added workload from revisiting project 2, I don&#8217;t consider it time wasted, as it provides me with more learning opportunities and the chance to discover new insights. I selected &#8216;CraftandCreate&#8217; for my analysis because my research indicated that over 55% of users found the website difficult to use and comprehend. Consequently, I decided to investigate this issue personally. As per the project&#8217;s instructions, I began by creating a user flow that represented one possible route a user might take when attempting to make a purchase, specifically for needle felting. I documented the journey, starting from the homepage and concluding at the payment and checkout section. Throughout the process, I captured screenshots of each step I took to reach the final destination. To ensure clarity, I added captions to each section, explaining what the user would experience during each step. Below is an image of the user flow I created using Miro.<\/p>\n","protected":false},"author":1,"featured_media":235,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11,1],"tags":[],"_links":{"self":[{"href":"https:\/\/www.nua-ux.design\/lizzy-lanfear\/blog\/wp-json\/wp\/v2\/posts\/232"}],"collection":[{"href":"https:\/\/www.nua-ux.design\/lizzy-lanfear\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.nua-ux.design\/lizzy-lanfear\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.nua-ux.design\/lizzy-lanfear\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.nua-ux.design\/lizzy-lanfear\/blog\/wp-json\/wp\/v2\/comments?post=232"}],"version-history":[{"count":2,"href":"https:\/\/www.nua-ux.design\/lizzy-lanfear\/blog\/wp-json\/wp\/v2\/posts\/232\/revisions"}],"predecessor-version":[{"id":236,"href":"https:\/\/www.nua-ux.design\/lizzy-lanfear\/blog\/wp-json\/wp\/v2\/posts\/232\/revisions\/236"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.nua-ux.design\/lizzy-lanfear\/blog\/wp-json\/wp\/v2\/media\/235"}],"wp:attachment":[{"href":"https:\/\/www.nua-ux.design\/lizzy-lanfear\/blog\/wp-json\/wp\/v2\/media?parent=232"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.nua-ux.design\/lizzy-lanfear\/blog\/wp-json\/wp\/v2\/categories?post=232"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.nua-ux.design\/lizzy-lanfear\/blog\/wp-json\/wp\/v2\/tags?post=232"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}