WHM & I 

• The power of creativity is endless
• Brands and businesses must rise up 
• Brands must change to stay ahead 
• They need to stand for something/ what is there message 
• Complacency is the enemy
• Won’t stand out 
• We wanna do something different and meaningful 
• You need to stand out – has to come back to something (memorable/ distinct) 
• The world is moving fast so you need to forever evolve 
• a visual identity needs to forever evolve 
• Creativity can create performative change
• Can be a social or business impact 
• Creativity turns heads
• Great creativity helps make life worth living 

The 4 cs 

• curiosity
• Collaboration 
• Courage
• Care